Thanks for stopping by. Over here, we love to challenge how we can best understand audiences around content. We'd love your thoughts. Follow our #Knotchworthy article series as we discuss a new topic relating to content impact just when the media industry folks are scratching their heads about it.
Share your thoughts with us on twitter or comment on this blog, don't be shy.
Why are we doing this? In times when marketing shifts from ads towards content, Knotch gives you all you need to understand the impact of your branded content. In short, we show brands that content actually works by getting audiences to a) participate in it and b) measuring its performance overall.
We're currently working on a private beta program with the most innovative brands, agencies and publishers before we show Knotch to the world. We'll launch soon.
If you're think you're one of them, sign up here and we'll get in touch.
Founded by Anda Gansca in 2012, we're a ten-person team from all around the world based in SF and NYC.